Local Strength
Coldwell Banker Residential Brokerage, a leading residential real estate brokerage company in Utah, operates 17 offices with over 1,200 sales associates serving the communities of the greater Wasatch Front. The company offers residential and commercial brokerage, corporate relocation, and mortgage services. Coldwell Banker Residential Brokerage, online at www.UtahHomes.com, is part of NRT LLC, the nationâs largest residential real estate brokerage company. NRT, a subsidiary of Realogy Corporation, operates Realogyâs company-owned real estate brokerage offices.
Worldwide Name Recognition
Since 1906, the Coldwell Banker® organization has been a premier provider of full-service real estate. In 2006, Franchise Times magazineâs prestigious Top 200 issue ranked the Coldwell Banker system number one in real estate for the seventh straight year and number eight among all franchisors. The Coldwell Banker System has more than 3800 residential real estate offices and 123,700 Sales Associates in 31 countries and territories. The Coldwell Banker System is a leader in the industry in residential and commercial real estate, and in niche markets such as resort, new home and luxury properties through its Coldwell Banker Previews International® division. It is a pioneer in consumer services with its Coldwell Banker Concierge® Service Program and award-winning Web site, www.coldwellbanker.com. Coldwell Banker Mortgage is one of the largest telephone/web based lenders in the country. Coldwell Banker Real Estate Corporation is a subsidiary of Realogy Corporation (NYSE: H), the worldâs largest real estate franchisor. Coldwell Banker® is a registered trademark licensed to Coldwell Banker Real Estate Corporation. Each office is independently owned and operated except for offices owned and operated by NRT Incorporated.
Captures Most of the Out-of-Town Market Our relocation department has commitments with over 70% of the companies that transfer employees to Utah. Cartus, the largest relocation company in the world, assists more than 100,000 corporate transferees a year, representing half of all corporate business including 70% of the Fortune 500 companies. Coldwell Banker Residential Brokerage is the primary broker for Caruts. In addition, we work with many other relocation companies in helping transferred employees get settled in to new homes. Out-of-town buyers are the best buyers in the marketplace, and we work with more out-of-town buyers than anyone.
Unsurpassed Internet Presence With over 80% of today's homebuyers using the Internet as part of their house-hunting search, a strong Internet presence is essential in marketing your home. We offer our exclusive eMarketing Advantage online marketing program, giving your home prominent placement on several major real estate Web sites, including the award-winning ColdwellBanker.com and Utah's number one real estate Web site1, UtahHomes.com. We also offer featured placement on REALTOR.com, the nation's number one real estate Web site, and enhanced property listings, which include multiple photos and virtual tours of your home. Our innovative Internet strategy positions your listing for viewing by literally thousands of potential homebuyers.
More Than Just an Open House Most real estate agents will hold an open house. But how we market your open house separates us from the others. In addition to traditional newspaper advertising and openhouse exposure on our websites, we drive buyers to houses through our Internet Open House feature, openhouse.com. 24 hours/day, 7 days/week, buyers can see when and where open houses will be held. They can tour the home through their computer, learn about the sales associate, and even schedule an appointment to see the home-without ever leaving their living room.
Home Enhancement System Giving homes the right exposure is essential. But getting the highest price for those homes is equally important. Studies have shown that buyers will pay more money for homes in great condition than they will for homes in average condition. Our "Home Enhancement Guide" and "Dress Your House For Success" video, coupled with agent expertise will help you get top dollar. Ask one of our sales associates for more information.
Mortgage Services Nothing happens unless the loan is approved. For that reason, we recommend our buyers use Axiom Mortgage for their home loans. Axiom utilizes local underwriting, which results in a higher percentage of loans approved, and faster processing. Axiom also has loan officers in nearly all of our Coldwell Banker offices to make it easier and faster for buyers to get their loans. One unique feature of Axiom is that they require all of their employees to successfully pass a customer relations course. This has led to a customer approval rating of 94.2%̢ۉan amazing statistic in the financial world. Bottom line? More sellers get their homes sold because of Axiom Financial. You can contact Axiom at www.axiomfinancial.com.
Exclusive Coldwell Banker Home Warranty Buyers prefer to buy homes that include a home warranty over homes that don't. When you agree to provide a Coldwell Banker home warranty for the buyer, Coldwell Banker Home Warranty will provide coverage to you for up to six months, free. If you have a claim, you pay only the small service fee. our home is now more desirable because you will provide the warranty, and you receive free coverage during the listing period. No other company does that. Ask a Coldwell Banker sales associate for the details.
Contact us today to list your home with Coldwell Banker.
1. 2003 Vanguard Media Survey |